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| Two Examples of Web Sites for Psychologists in Private Practice: Maura Abate, PhD. & Corework, PC: |
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Market passively while you attend to your real workA Web brochure is a passive marketing tool that lets your public know about you as a person and a professional— while you go about doing what you do best, your work. You are letting the world know what kind of personal quality and style you project about yourself; what you think, how you think about your work; how you conduct your business/practice, how credible you are, what your special interests and skills are. It is an opportunity to let colleagues and potential clients know about books and articles you have published, awards you have received, workshops you offer, links to useful information in other sites, and much more. Save time...and moneyA Web brochure can be an enormous time saver for a professional. Your approach to your work may be subtle and complex. Wherever there is the need for significant explanation about your work, a Web brochure can do much of the explaining for you. It also saves you and your staff time spent explaining fees and policies and relaying details about the practice—cancellation policies, insurance, directions to the office, etc.. Time saved is money earned. Be more accessibleYour clients are busy people and will appreciate the ease of communicating with you through email— scheduling or cancelling appointments as well as answering their questions. |
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